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This report describes the entire internship process we went through at Joost Technologies, to complete the Bachelor Computer Science program at the University of Delft. Joost Technologies strives to offer users, content owners and advertisers a world- wide, community driven platform for video content. In the heart of this platform Joost uses a large database called the MDDB to store all video and channel meta data, however there was no proper way to analyze this data. Our assignment was to extract this information from the MDDB and supply this data in such a way that it can be imported by a Business Intelligence suite called Diver. The Diver program then enables the Business Intelligence team to get easy insight into the data, using figures, charts and other analytical functionality of the program. For this we developed and tested the IMDEAD application.